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about the project

In February 2013, Kleenex produced their KSA 'Arabesque' TV commercial in Abu Dhabi in conjunction with Joy Films with Memac Ogilvy as the creative agency.

This project was the first to take advantage of the Abu Dhabi Film Commission’s 30% cash rebate. The project consisted of an International team with the director from Los Angeles and DOP from France.

tags TVC

services offered

twofour54 Film & TV Services provided production services on the project including kit and technical crew for the shoot through a third party supplier. Intaj also facilitated the editing of the TVC as well as providing full colour grading and audio mixing

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the client

  • Joy-Films-logo

    Joy Films

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